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- 7/18/2004
By: Alison Boggs The Spokesman-Review
"The guy has a vision few other developers have. He sees something before
others do and he goes out and makes it happen." Dean Bellamy, senior
vice president of AmericanWest Bank, speaking about Rob Brewster.
When Rob Brewster was in fifth grade, he stood sadly beside his principal
and watched a bulldozer knock down the old Roosevelt Elementary School
on the South Hill. He didn't like the new school that replaced it �
it lacked the personality and character of that 70-year-old brick building
with its creaky floors.
As a child at his family's Spirit Lake cabin, Brewster, the eldest of
three, was much more interested in building a little town in the woods
than goofing around in the water. He put his younger sisters in charge
of the grocery store and the bank, where they printed play money. Brewster,
however, ran the make-believe real estate office.
More than two decades later, Brewster really hasn't changed much. Though
now, as an adult, the 34-year-old developer has the know-how and vision
to save the historic structures he prizes and runs his own company,
ConoverBond Development, with real money, and plenty of it.
Since returning to Spokane in 1999, he's built up the multi-faceted
company to employ 70 and own more than $45 million worth of real estate
in the Inland Northwest, comprising half a million square feet. He's
developed restaurants, built a dormitory at Eastern Washington University
and is in the process of transforming several historic buildings in
downtown Spokane into mixed-use developments that include a hotel, apartments,
retail, restaurants and office space.
"Rob came to town and said, �I'm going to be a developer.' That's pretty
rare," said Dave Black, CEO of Tomlinson/Black Real Estate, who's been
in the business for 25 years. "Usually you evolve into it. Rob basically
came to town and said, �I'm going to do this,' and he did. I don't know
of anything he's failed on."With boyish charm and a down-to-earth manner,
Brewster seems comfortable in his own skin. He says hello to everyone
and lacks self-consciousness, even when he's running around town in
gym shorts. During a recent coffee break at The Rockwood Bakery, longtime
Spokane businessman Dave Clack stopped by to chat, as did state Sen.
Lisa Brown. He meets his parents for meals every week, named the EWU
dormitory after his grandmother and remains close with his two sisters.
Brewster spent 10 years gallivanting around the world after he graduated
from Lewis and Clark High School, feeling Spokane didn't interest him
enough to keep him here. He went to college in California, spent a year
working for U.S. Sen. Patty Murray in Washington, D.C., built homes
and schools with an aid organization in Panama, and visited Austria
and Costa Rica. But in 1999, Brewster was drawn home by family ties
and business opportunities and decided to try to make Spokane into the
type of city he'd want to live in, he said.His alma mater brought him
back.
The project that launched Brewster in Spokane was the 1999 renovation
of the 136,000-square-foot Holley-Mason building at 157 S. Howard. The
building had sat vacant for almost 30 years and was rundown with collapsing
ceilings and ruin from several fires. Years before, it had housed a
hardware warehouse.
Lewis and Clark High School had just passed a bond and was about to
embark on a two-year renovation of the historic school, but needed a
place for 1,500 students to attend classes in the 1999-2000 and 2000-2001
school years. Spokane School District 81 was thinking of using portables,
but capital projects director Ned Hammond had noticed the six-story
Holley-Mason, just north of the high school.
Brewster had purchased the $475,000 building through seller financing
in January 1998 � essentially borrowing money from the building's owner
and paying it back month by month. When his father, Bob Brewster, a
Spokane surgeon, heard the school district was interested, he urged
his son to move back to Spokane. "You're the only one who will care
enough about this project to make it happen," Brewster remembers his
father saying.
No banks in town would touch it because they considered it too risky,
said Dean Bellamy, now senior vice president of AmericanWest Bank. But
when Bellamy met with Brewster, he got caught up in his ideas and vision
for the project. The pair � both 29 at the time � spent a year working
with the school district to put together a complicated financing package
that took advantage of $1 million worth of tax credits reaped by the
building's listing on the National Register of Historic Places.
AmericanWest ended up loaning Brewster $5 million, secured in part by
the school district's commitment to pay $1.2 million a year in rent
for two years. Taking a leap of faith, the contractor, Walker Construction,
began work on the building before the financing was totally in place,
Brewster said.
"It was an incredible gamble that paid off," said Gary Livingston, then-superintendent
of Spokane School District 81. "The financing was complicated, and the
risk was great. Here's this young, 30-ish kid with no money and we're
going, �Oh my goodness.' "
However, Livingston said as he began working with Brewster, he was won
over.
"He was persuasive. He made a good business case on why this was good
for us and good for the community," Livingston said. "At that stage,
Rob was just back from college, new in the whole entrepreneurial world,
but had a lot of courage and a lot of ideas and no fear. Now he's matured
into a very sophisticated entrepreneur."
The Holley-Mason won a state historic preservation award in 2000 and
today is almost fully leased by companies such as Inland Northwest Health
Services, Dakotah Direct, the Rocket Bakery and GenPrime. Brewster's
company offices are on the top floor.
Brewster is endlessly grateful to the people who have taken chances
on his projects, like Bellamy, the Walkers, Livingston and Steve Jordan,
the president of Eastern Washington University.
"Dr. Livingston really put his job on the line. It was a big deal. If
I were to screw up on the thing � it just took faith, and there are
people in this community that I just think our community is a better
place because of them," Brewster said. "They're optimistic to start
with, and they actually do things."
An optimist, born and bred
And for Brewster, his parents top that list. His father, Bob, and mother,
Donna, have always supported his goals, Brewster said. Brewster's father
co-signed some loans when his son was getting started. His parents loaned
him $10,000 for one of his earliest projects, as did each of his sisters,
who pooled money left over from college funds when they attended state
schools, Brewster said.
Brewster attended Santa Clara University in California, earning a bachelor's
degree in political science. Right before his senior year, he started
looking for property to buy and found a house on Mission Avenue near
Gonzaga University that cost $105,000. With the money he'd borrowed
from his family, he took over a Veteran's Administration loan on the
home. Next, he refinanced the home and borrowed against it to buy an
old warehouse with a friend for $100,000. They fixed it up and sold
it two years later for $135,000.
In the mid-1990s, he enrolled in the University of Washington's business
school, but dropped out when he read in The Washington Post about two
townhouses for sale in Washington, D.C. He moved back there and bought
the properties for $200,000 each, using money from the sale of the Spokane
warehouse. Again, he borrowed money from the owner to buy the building,
then secured a loan for the renovation.
He rebuilt the townhouses and rented them out for a few years. He bought
another old townhouse and worked with a London businessman to convert
it into 11 condominiums that sold out before they were complete. After
that, he was lured back to Spokane for the Holley-Mason project.
Ron Wells, a Spokane developer since 1978 and a historic preservation
guru, said Brewster was 20 or 21 when he first started asking Wells
about his line of work.
"He clearly had the interest in not only renovation of individual buildings
but also in the urban dynamic," Wells said. "I think that's what's important
about what I've done. Renovating one building is OK, but unless it fits
into an overall urban dynamic and creates some excitement and moves
downtown in a positive direction, then it's not necessarily the same
thing."
Said Wells, "He understands the scene and what works and doesn't work."
A rare vision
Brewster's appreciation of architecture came from childhood trips to
national parks, where he fell in love with grand old lodges at Glacier,
Yosemite and Yellowstone. He wanted to duplicate that grandeur, as well
as the comfort he saw there.
While in D.C., Brewster had seen a lot of old buildings converted into
office space and condominiums. In Cleveland, there were old buildings
renovated into apartments. He still travels constantly, snapping pictures
of commercial and residential projects he thinks would work in Spokane.
Brewster isn't afraid to create tenants when no companies are interested
in leasing space, Black said. That's a trait Brewster shares with Wells,
who has started restaurants in his buildings to spark momentum, such
as the Steam Plant Grill. Brewster opened The Catacombs underground
restaurant in the Montvale Hotel building on the corner of First and
Monroe, Kafka Coffee Shop in Cheney and is about to open a new restaurant
in Spirit Lake as well.
"He wants to make downtown Spokane a neighborhood again," said Brewster's
project manager, Cort Johnson, who also worked on the recent rehabilitations
of The Davenport Hotel and Legion Building. "He's trying to plant the
seeds of residential."
Brewster pours himself into his work, sleeping only six hours a night
and starting his days with 7 a.m. construction meetings. He's a bargain
hunter and self-described "Internet hound," constantly surfing eBay,
looking for furnishings for his building projects. Rows of lamps, piles
of Persian rugs, and stacks of artwork take up space in his office.
The back of his black GMC Denali was loaded one day with two fireplace
mantels from India that he bought from a Seattle importer.
His company vice president, Chad Hutson, said Brewster once came to
him holding out a brochure, solely because he liked one of the words
used in the brochure and wanted Hutson to use it somewhere in marketing
materials. Flipping through page after page of notes he's taken lately
from his boss, Hutson said the staff's challenge is to corral all of
Brewster's ideas and translate them into reality."The guy has a vision
few other developers have," said AmericanWest's Bellamy. "He sees something
before others do and he goes out and makes it happen."Brewster's bookshelves
at work and at home are packed with books about architecture, history,
computer programming, philosophy and corporate finance. There are books
on Kirtland Cutter, books by Wallace Stegner, Tom Brokaw, Donald Trump,
Franz Kafka and Friedrich Nietzsche and even the first Harry Potter.
Brewster is extremely opinionated and frequently expounds upon topics
including the problems with Washington's tax structure, how a lack of
diversity is hurting Spokane, and even why the Spokane Indians ballpark
should be moved downtown.
"He drives me crazy in that he's always full of ideas," said Mike Edwards,
president of the Downtown Spokane Partnership. "He's got an insatiable
desire for success. There's always another thing to improve. Every community
has a certain way of thinking, and Rob operates a little outside that
way of thinking. People take shots at new ideas, but I think he's got
a bit of courage that a lot of people don't."
Brewster has political aspirations and said a run for Congress could
be in his future within the next decade. As for political party, he's
"fiercely independent, because I don't know how you can sit on one side
and not recognize there are valid issues on the other side. I really
don't think you can be a thoughtful human being and not have some agreement
with the other side."
In the meantime, he plans to celebrate the reopening of the 100-year-old
Montvale Hotel this fall and the opening of a new restaurant in Spirit
Lake later this month. The first tenants have moved into the Havermale
Park project, where Brewster is converting several old buildings for
use as apartments, office space, restaurants, a comedy club and shops.
"I get so tired of people talking about the things they want to do and,
maybe I'm na�ve, but why would I waste my time just babbling about something?"
Brewster said. "If I'm going to choose to live in a community, then
I sure as hell want this to be the best community possible. I don't
want to live in a mediocre place. If I can do something that can make
it more fun, make it more interesting, make it successful, that's how
I see it.
"It's going to take risk-takers. I don't think I'm the only one."
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